Tracking Your On Line Reputation & Social Mentions

Back in October I wrote how to set up Google alerts to monitor you and your brand on line,heres a reminder of that post, On Line Reputation Management - How To Set Up Google Alerts For Your Business , and looking at the growth of both consumer ratings sites and social media sites in Australia it seemed a good idea to revisit this.

Setting up Google alerts to monitor your brand will give you lots of valuable information on what and how your brand is being used on line. I have an alert set up for this blog and of course use lots of social media sites to help me promote the blog, so I like to know where and when I’m mentioned. I get about five mentions a week across the web on who uses my name and links to me, and thankfully to date, it has all been positive, but to me having a monitoring strategy in place is now so important to any business owner not just real estate. Well you can now add a new site to help you monitor your on line brand it’s called social mention and here’s the link for you to do some research. http://socialmention.com/

Social Mention is a search engine that scans user generated content such as blogs,bookmarking sites and comments. You can search on all social media sites by using keywords, phrases etc. I entered the search term for my blog, mike andrew’s real estate tips & technology and got a search rank of 35/100 and a result which indicates at least one mention every hour, I’ve been as high as a rank of 80/100 or 1 mention every 10 seconds, you can also set up RSS feeds for a particular search term and follow your mentions on line.

Below you’ll see the search result for mike andrew’s real estate tips & technology.
























Mike Andrew Real Estate Search Result

My recomendation is to set up your Google alerts and then add social mention, this will then be able to track your blog,bookmarking and comments etc on the web.
As always let me know if you need futher information on this.